Cubitts is an independent British spectacles and sunglasses company, from King's Cross, London. They offer a range of handmade frames which go through fifty crafted stages over the course of six weeks.

The flagship Soho store has been designed in homage to the spirit of Soho, designed by Child Studio.

The design is inspired by the Soho ‘milk bars’ - vibrant meeting places that were central to youth culture in the 1930s, before reaching their mid-century pomp in the 50s.

The design includes a chequered vinyl floor, wood panelled walls, and brushed aluminum details, referencing the adult video booths of the 1950s. A neon ‘Peepers Show’ sign ushers visitors downstairs to the waiting room, which has been reimagined as a basement boudoir, complete with velour curtain and mood lighting.

You can also find the Soho Collection, four unique Bespoke frames, inspired by the fascinating and sometimes lurid stories of this vivacious London district.



37 Marshall Street, London, W1F 7EZ

Contact Details

020 7287 0564





Opening Times

Monday - Friday 10:00-19:00
Saturday: 10:00-18:00
Sunday: 12:00-18:00